e-ProfitBooster UK

About e-ProfitBooster UK

Job Summary E-Profit Booster UK is looking for an experienced Digital Marketing Executive for their Lucknow office to assist in the planning, execution and optimization of their online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign. Responsibilities and Duties Email campaigns – set up, distribute, monitor and analyse B2B and B2C email marketing campaigns for a range of clients across a range of industries Create SEO-optimised copy for a range of platforms in the form of blogs, product descriptions, tweets, articles and reports PPC campaign management – keyword research, campaign set up, monitoring and reporting Work with the Digital Marketing Manager to ensure all client needs are met and all projects are completed on time and to budget Conduct on-site and off-site SEO audits and competitor analysis for clients and report back to the Digital Marketing Manager Carry out SEO outreach and link building for a number of clients Implement and maintain SEO strategies as defined by the Digital Marketing Manager Use Google Analytics to analyse and report on key digital marketing campaigns for each client Help to monitor brand mentions across the web – and respond to any customer complaints in a timely and professional manner Ensure client KPIs are met across all digital marketing activity Liaise with the in-house designers to create online and offline marketing material for a range of clients Work with the PR department to help distribute brand and client information and news across the web Qualifications and Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.) Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills BSc/BA in marketing or relevant field Job Type: Full-time Salary: ₹25,000.00 to ₹35,000.00 /month Experience: total work: 2 years (Preferred) Digital Marketing: 2 years (Preferred) digital marketing campaign: 2 years (Preferred) Education: Bachelor's (Preferred) Benefits: Paid leaves / Leave encashment Industry: IT Operations & Helpdesk

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