PSC Biotech

About PSC Biotech

PSC Biotech is looking for a motivated Marketing Specialist with an excellent background in social media, branding, videos, and able to handle change. The ideal candidate can be located in Irving, TX. Responsibilities Existing knowledge of the life science marketplace and the demonstrated ability to quickly ramp up and build that experience on-the-job. Existing knowledge of life science software, such as enterprise quality management system software or similar enterprise solutions for the life science industry. Work with subject matter experts to create compelling marketing collateral for the sales team, including white papers, video (to be embedded in website), as well as, private YouTube Channel for specific marketing initiatives. Collaborate on and execute commercialization strategies for each PSC business unit. Collaborate with each business unit to develop marketing/business development materials to effectively position and market/sell our products and services. Collaborate as a team to execute and manage strategic U.S. marketing plans, including market assessment, prioritization, and development. Strategic management and organization of U.S. communications, from an internal and external perspective. Own a detailed understanding of competitive landscape and continually re-assess competitive hypotheses. Develop external relationships with key trade organizations related to branding of each business unit. Define and champion brand strategy within organization and secure needed resources. Effectively partner and collaborate with key members of the management team to ensure appropriate inputs into marketing strategy. Develop product message to be used across all media and customer engagement channels. Align external marketing with internal marketing to enhance marketing and brand recognition efforts. Collaborate with internal departments to develop PSC event strategies, along with event sponsorship. Manage event/trade show operations, including the booth marketing and branding. Create and manage marketing collateral, which includes brochures, flyers, sell sheets, data sheets, product briefs, case studies, and white papers. Develop and manage the PSC web presence and social media campaigns. Analyze and interpret marketing data, both quantitative and qualitative, using website analytic tools. Manage SEO/SEM, marketing database, social media and advertising campaigns. Create marketing best practices, maintain marketing campaigns, and create drip and nurture programs. Analyze data and provide recommendations for marketing effectiveness. Develop and provide competitive intelligence on competing products and services. Contribute to the growth of PSC by contributing the overall strategy of the company. At all times, demonstrate the highest level of ethical behavior and personal integrity. Operate with the highest professional business ethics when dealing with clients, colleagues, and government entities. Analytical skills, coupled with strong technical abilities, and a genuine passion for existing and new technologies and scientific advances. Excellent communication and people skills are needed to succeed in this role. Ability to travel as need. Qualifications: 5+ years of experience in worldwide strategic marketing in life science companies Strategic agility and action oriented with the ability to drive results Demonstrated strategic thinking and implementation skills; proven analytical skills with ability to translate data to actionable plans; demonstrated ability to develop and implement marketing and product/service strategies by converting them into tactical marketing plans; execute and deliver results Strong proficiency with standard IT applications, such as PhotoShop, WordPress, MS Office 365, Zoho CRM, etc. Excellent presentation and communication skills, written and oral, for a variety of audiences. Highly organized in planning and time management, with the ability to multi-task. Excellent written and verbal communication skills. Bachelor’s Degree or equivalent experience required. Job Types: Full-time, Temporary Experience: Marketing: 1 year (Preferred) Location: Irving, TX (Preferred) Work authorization: United States (Preferred)

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Company Info

Legal Form: Corporation

Company Type: Private Practice / Firm

Company Size: 251 - 500

Revenue: 10 - 25 million (USD)

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Job Ads found: 4294

Job Ads per Month: 89.5

Hiring Locations: 76

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